At Big Fish Contracting, we believe renovating a home should feel exciting, not overwhelming.

In Episode 12 of Under Construction: Renovating a Home, Redeeming an Industry, we sit down with Kevin Kromm, our Designer, to talk through what really happens before construction begins… and what homeowners should expect along the way.

If you’re considering a kitchen remodel, bathroom update, basement finish, or addition, this episode pulls back the curtain on the design-build process and sets realistic expectations for the journey ahead.

What Happens First? The Sales & Design Process Explained

One of the biggest misconceptions about remodeling is that construction starts quickly. In reality, the most important work happens before demo day.

In the episode, Kevin walks through what homeowners can expect when they first reach out:

1. The Initial Conversation

This is where we discuss your:

  • Goals
  • Pain points
  • Day-to-day lifestyle
  • Wishlist
  • Budget

Yes, budget is part of the early conversation. Not because we’re trying to “hit your max,” but because we want to design a project that aligns with what you’re truly comfortable investing in.

2. Preliminary Design + Budget Range

Using design software like Chief Architect, our design team can create:

  • Floor plans
  • 3D renderings
  • Before-and-after visualizations

For many homeowners, this is the moment things become real.

You go from imagining your new kitchen to seeing it.

This stage also includes a budget range, not a hard number. Why? Because we haven’t yet brought in trade partners to review the project.

3. Trade Walk-Throughs 

Before we start construction, we bring in:

  • Carpenters
  • Plumbers
  • Electricians
  • Lumber reps
  • Other necessary specialists

Their job? Identify potential issues early, especially structural or mechanical surprises. 

Let’s Talk Budget: What Do Remodels Actually Cost?

Every project is unique, but here are some realistic starting ranges homeowners can expect:

  • Kitchens: Starting around $45,000–$50,000+
  • Hall Bathrooms: Starting around $25,000+
  • Primary Bathrooms: Starting around $35,000–$40,000+
  • Basements: Roughly $80–$100 per square foot+
  • Additions: Starting around $300–$400 per square foot+

Remodels are investments, and the more detailed and thoughtful the planning process, the smoother the build phase will be.

Preparation Is Everything

Everyone loves Demo Day.

Energy is high. Progress feels immediate. Walls come down. Spaces open up.

But what most homeowners don’t see is the preparation that comes before Demo Day:

  • Dust protection
  • Site containment
  • Floor protection
  • Safety planning

Proper prep protects the rest of your home and sets the tone for the entire project.

Remodeling Reality: It’s a Relationship

Here’s something we say often — and Kevin reinforces in this episode: If you’re doing a large remodel, we’re going to be in a relationship for close to a year.

Between:

  • Design
  • Selections
  • Scheduling
  • Construction
  • Punch list completion

It takes time, and it requires a lot of trust.

That’s why we emphasize realistic timelines. We’d rather tell you a year and finish in nine months than promise eight months and still be there at month ten.

Final Advice for Homeowners Considering a Remodel

Kevin closed with a few pieces of advice for Wisconsin homeowners considering a remodel.

1. Be Patient

It will likely take longer than you initially expect. That’s normal and ensures the project is done right, not just quickly.

2. Spend Time in the Design Phase

The more decisions finalized upfront, the smoother construction will go.

3. Trust the Contractor You Choose

You’ll be working closely together for months. Choose someone who communicates clearly and aligns with your values.

At Big Fish, our goal isn’t just to renovate homes, but to redeem the contracting industry through honesty, clarity, and quality craftsmanship.

Ready to Start Your Remodel the Right Way?

If you’re considering a kitchen, bathroom, basement, or addition, the biggest takeaway from this episode is simple: The more intentional your planning, the better the outcome.

Remodeling is about thoughtful design, realistic budgeting, and partnering with a team you trust, not rushing to get the project done.

At Big Fish Contracting, we guide you through:

  • Clear, upfront conversations about budget
  • Detailed design and 3D renderings
  • Trade walkthroughs before construction begins
  • Transparent timelines and expectations
  • Quality craftsmanship done the right way the first time

Because renovating a home should feel exciting, not chaotic. If you’re ready to explore what’s possible for your space, let’s start the conversation.